Can one man's trash be another man's treasure?
Elfster believes "yes!" Elfster.com has launched a public gift exchange program, powered by members to encourage "regift, reuse and reduce" - key practices that will help alleviate potential waste impact on our environment.Long before "green" became "the in thing", the practice of the Secret Santa gift exchange was followed by avid gifters who were unknowingly helping to save the environment - because one gift purchase is more sustainable than the purchase of ten. For the past three years Elfster has influenced the reduction of consumption by offering an easy and fun online solution that helps groups small and large host gift exchanges. The website has already attracted a substantial following of eco-conscious gifters who are anxious to embrace the three R's—Reduce, Reuse, and Recycle. Elfster's success is proven by its exponential membership growth to 600,000 users during the 2007 Holiday season.
According to CEO Peter Imburg, "Elfster has been invisibly helping people with reducing holiday excess. Now, we want to take gift giving to a new level with "Green Gifting." Green Gifting refers to public used gift exchanges which encourage people to give digital gifts or give used items they no longer want or need.
Green Gift Exchange Themes:
-CDs
-DVDs
-Digital music or movies
-Books
-Toys
-(Elfster's favorite) The very green recipe exchange
From its inception, Elfster's concept was to streamline and eliminate excess from holiday consumption, therefore making Elfster one of the true green practices of today. It was simply green in philosophy from the day it was created.
Elfster is proud of the 600,000 users who share these philosophies:
-Reduce waste
-Connect with loved ones and friends
-Foster community bonds
-Embrace "less is more"
Elfster is the premier online provider for group-generated gift exchanges. Elfster's mission is to revive a dying tradition by integrating old ideas with new thinking and new technology. The Company's value propositions are simple – provide a service that is easy, fun, useful, and responsible. User benefits include easy sign-up, automated event-organization, expert gift guidance, and now, group-powered green gifting. All for free. Recently labeled as the Web 2.0 of Secret Santas, Elfster is proud to attribute its substantial growth surge to viral group-participation and organic word-of-mouth referrals.
Join Elfster in celebrating a "Green Christmas" and the simplicity of knowing you are one step closer to a great gift and a better environment. Find out more at Elfster's Green Gifting.